Unlock The Secret To Original Copywriting
Hey You,
It’s Numba 2 back again with the key to every sales letters success that you might not find in your average copywriting course.
One thing I started doing years ago but never finished was putting together a swipe file that was broken down by the different components of a proven sales letters.
I have files that are full of just P.S.’s. Another For Bullets. Another for Opening Paragraphs.
I don’t use it. I’m little different from other writers and I’m probably a little slower for it.
I know Lorrie Morgan Ferrero recommends you warm yourself for writing by going and reading hot promotions.
She says it primes you and gets your mind in a selling mode.
This is an awesome idea. I know if I do this my mind definitely starts raring. My only fear is my mind copying what I’ve just looked at.
I know writing goes faster if you swipe concepts. I could short cut my writing process by 2/3 if I did it. It’s really easy for me to do this but [CLICK TO CONTINUE READING]
Can You Craft A Solid Sales Letter Without A Swipe File?{ 2 comments }
My Secret To Abundant Focused Energy
Hey You,
What have you learned in a copywriting course or anywhere else to do to beat writer’s block when you sit down to write an ad, or an information product, or a newsletter, or blog post?
Do you ram up against it?
Do you write every day?
What I found to help me was to script my day and schedule in time where I was locked into writing.
When you’re sitting in front of computer at the assigned time what’s next?
Eugene Schwartz talked about setting up a digital timer and punching into it 33:33 and then not letting himself move from in front of the computer until the timer had gone off.
He told himself he didn’t have to write but he couldn’t do anything else for that block of time.
Eben’s Wake Up Productive system promotes 50 minute chunks. I’ve explored both and I’ve found the circadian rhythm factor in Eben’s system keeps me sharp because in his system you’re keeping your blood sugar from crashing which makes you worthless.
And you’re giving your mind a rest by disconnecting every 50 minutes.
If you haven’t read your Wake Up Productive report yet, try doing this.
Focus on one project for 50 minutes, then take a ten minute break. Crank on another for another 50 minutes and then take a 30 minute break to eat and rest.
One thing that will really help is [CLICK TO CONTINUE READING]
The Best Way I’ve Found To Spike My Energy When I Write{ 4 comments }
Are You A Selling Wussy? If So...Read These Reports Now!
Beautiful day today.
Just got my middle aged, overweight butt in from a light boxing workout, followed by 16 minutes of High Intensity, Heart Pumping, aerobic exercise on the bike, and a Full Body-Weight Workout.
I gotta tell ya .. I was dreading heading out the door but I managed to do it and i’m a better person for doing so.
I tell ya those first steps in just about everything seem to always be hard.
BUT
Once we get going it seems as though it gets easier and easier.
It’s a lot like selling.
The thought of doing it seems daunting at times but the more confident we get and the more we “DO’ it, the easier it becomes. (If you want to see the small business marketing strategies for a attracting the best salespeople to your business you definitely want to see this post here)
So today, to help you overcome any Wussiness you might have with selling, I’m pulling some old notes I took on an older sales book and ONE really Kick Ass new book that just came out.
So enjoy these small business marketing strategies Nerd Fans.
Consultative Closing PDF – Simple Steps That Build Relationships
Yes! 50 Persuasion Tactics PDF – Robert Cialdini
Are You A Wussy When It Comes To Asking For The Sale?{ 1 comment }
Hey guys and gals,
Note Taking Nerd Numba 2 is back to hand you the 5th and final personal improvement step to being seen as a person who deserves respect until you’ve proven otherwise.
Before we dive in I want to recap.
The first step we talked about was Wrapping The Package.
If you look like a million bucks, you’ll feel like a million bucks. Wrong or right, people judge us based on what we cover our body with. So, why not have it be an amazing first impact you make on someones mind.
The second step was to smile more in public.
Especially when approaching people and when talking over the phone. No one looks forward to engaging in conversation with a person with a scowl on their face or talking to someone on the phone who sounds like they just woke up.
Especially if they’re in a happy state of mind because negative energy kills a positive vibe in person or on the phone.
The Third Step was to take up more space wherever you are.
When you’re tense and feel real nervous in public shrug your shoulders up and then let them drop back.
Your arms should be hanging loose. Not only will this make it easier to breathe deep relaxing breaths but it will also pull your head up instead of sagging to the floor.
After taken these steps ask yourself these three questions…
Am I breathing to my belly?
Am I relaxed?
Am I doing what I’m doing gracefully?
When we stand tall and don’t make herky jerky movements we can be seen as the cool confident person we really are.
The Fourth Step is to walk slower.
If you asked yourself the three questions above while on the move you’ll be walking like a king or queen.
No more Elmore Fudd plundering about or little mousey “Hope no one notices me” skittering.
Walk like you own the joint and everyone should feel lucky for having the chance to have spotted you in public. Or be ignored.
It’s totally up to you.
Our Fifth and Final step to cultivating a magnetic first impression is Tractor beam Eye contact.
If you’ve ever seen the movie “Dumb and Dumber” you’ll remember the scene when Jim Carrey’s is telling Jeff Lloyd about his first encounter with the red headed woman of his dreams.
He says “Yeah, Harry, she even talked to me. We had a connection. It was like a tractor beam whrrrrrrrrrrrrrrrrrrrr!”
As stupid as Carrey’s character was in this movie he nailed what magnetic eye contact does in an interaction between two confident people.
It pulls you together like a tractor beam.
How attractive is it when [CLICK TO CONTINUE READING]
Part 5 – Are You Unconsciously Repelling People? 5 Steps To Cultivating A Magnetic First Impression{ 1 comment }
Hey You,
It’s #2.
Why do the stupid behemoth corporate companies who hire supposed internet marketing experts think this kind of email I just rummaged out of my spam box would sell anything?
Here’s copy from one of these more money than sense corporations exactly as it was seen in my browser:
Help protect your family with a Prudential Financial Company
Term life insurance policies are issued by Pruco Life Insureance Company except in New Jersey and New York, where it is issued by Pruco Life Insurance Company of New Jersey. Both are Prudential Financial companies and located in Newark, NJ. The Credo Group is not affiliated with Prudential Financial. Each is solely responsible for it’s own financial condition and contractual obligations.
Visit prudential.com for more information.
Huh?
This robotronic disclaimer is supposed to inspire me to give you my money?
What I’m about to share with you today will can help you write emails that sell instead of repel.
Contrast the above email with this one.
Hey Pei:
You can get more fight tips right now at…
http://www.trsdirect.com/fightguide/cde-day03.html
This is where we really get into some “meat and potatoes”.
You’ll discover [CLICK TO CONTINUE READING]
The Exact Wrong Way To Write An Email That Sells And How Rush Limbaugh Can Teach You The Right Way To Do ItYou’ll discover [CLICK TO CONTINUE READING]
{ 1 comment }
How Much Unresolved Trash Are You Carrying Around?
Hello Nerd Fans,
I’m back with a segment on self improvement, productivity tips and self management.
Remember, I promised to to Give You Everything Including the Kitchen Sink! Well, without this one tool, everything you do is like having a Ferrari but being stuck in the mud.
It just seems like no matter how hard you try or how motivated you are you just can’t seem to get started or finish the job.
What is this one tool.
I call it “Taking Out The Trash”
We all have unfinished business or unresolved conflicts in our lives.
What we don’t realize is how much these things hold us back from success.
Right now answer these questions.
- Is there a nagging OVERDUE personal issue you haven’t taken care of? This could be a ticket you haven’t paid, a tax issue you haven’t faced, a bill that’s late but you haven’t called to speak with anyone, OR anything that is causing you stress because you haven’t dealt with it.
- Do you have someone you may have gotten into a fight with but you haven’t taken the time to bring resolution.
- What projects are you not putting on paper and starting.
- What are the simple tiny things you haven’t gotten around to? This could be cleaning your house, painting a room, clearing out the garage, etc…
So if you haven’t already, take out a piece of paper, begin to write down all the little and big things that may be nagging at you on a daily basis.
Prioritize the importance of getting them done and start by taking one small action every single day to get this TRASH out of your lives.
As you begin to eliminate this stuff from your life you will feel much more emotionally free.
I gotta go guys.
I’ll go deeper into this topic another day.
In the mean time Take Out Your Trash
In Success,
My Note Taking Nerd
PS. Here’s part Two of this series
PPS. If you like these personal improvement and productivity tips,you’ll definitely want to click here to see what I shared with our private mastermind group on these topics . . .
Productivity Tools Part Four – Take Out The Trash – The Kitchen Sink, The Kids, The Wife, and Oh…Just Take the Whole Damn House…{ 0 comments }
Hey You,
Note Taking Numba 2 back again with Part 4 of our personal improvement conversation on productivity tips on how to avoid giving people a reason to misjudge us in public. ***If you haven’t seen Part 3 yet, go here to see it***
This one is short, sweet and powerful.
What does your walk communicate to people who see you in public?
More important, how does your walk make you feel about yourself?
I used to walk like a loser. I didn’t want to be noticed so I walked to blend in.
No one ever taught me how by just changing the way you put one foot in front of the other, you can change how you feel inside and what others feel inside about you.
Al Pacino as Tony Montana. Love Him or Hate Him Everything Screams Bad MoFo!
Actors know this secret. Especially the actors who play powerful roles.
Look at Al Pacino. He stands 5’7″. That’s it. But he walks like he was a Nordic Viking standing 6’7″.
If you remember him in Scent of A Woman he walked with a swagger despite being blind.
He also commanded his space and was always impeccably dressed.
He would not let the world see him as anything less than the bad muthafucker he knew he was.
This is one of the tricks that any military uses to turn kids into warriors ready for battle.
How often do soldiers march in the battlefield?
They don’t.
Marching is all about drilling into these soldiers minds what walking tall can do for your confidence.
It’s harder to be afraid when you walk tall.
Tony Schwartz talked about [CLICK TO CONTINUE READING]
Part 4 – Are You Unconsciously Repelling People? 5 Steps To Cultivating A Magnetic First Impression{ 0 comments }
